Philips Introduces Four New Mobile Phones
By Daniel Lim

The Power Behind Enduring Success… Philips Xenium 9@9d and its long life battery - in a class of its own!

Ask mobile phone users what they really want and you will invariably get the same answer – a good-looking phone, armed with features that make sense, and long battery life to minimize charging time! Well, finally - a mobile phone that delivers all this and much more - the new Philips Xenium 9@9d.

Staying power….

There are not many things more annoying than when your mobile phone switches off in the middle of a conversation. Whether it’s business or pleasure – it’s a frustrating experience to be cut off! The Philips Xenium 9@9d is designed to keep going for as long as you do. Featuring battery life that is second to none – only available in the Xenium range of mobile phones - a single charge gives you up to 30 days standby time and 8.5 hours talk time. That is a lot of conversation time.

Secretary on the go…

Too many things to do and can’t keep track of it all? We can all relate – busy in life with work, family and friends – we need all the help we can get to keep us in control. Organization becomes a breeze with the Philips Xenium 9@9d - audio reminders for key appointments, record voice memos and agendas for phone conferences - up to 12 minutes each, and an impressive 1,000-entry phonebook (with up to 5 numbers per entry). All these features reside on a massive 18MB of user-accessible memory. Time management - check!

Wireless and Free!

For the busy professional, the mobile phone is a most important tool to have at all times. No longer a luxury in our lives but very much a necessity – and even a lifestyle accessory – something we use constantly to help us get things done quickly and efficiently. In addition to the obvious benefit of staying connected outside of the office or home with its built-in Bluetooth and infrared capabilities, the long battery life that the Xenium 9@9d provides, allows the freedom of movement without a charger. Share and transfer files, synchronize personal data, and connect to loved ones at any time – the power of this battery keeps on going.

Personal style

Like everything else that we choose to carry with us – the object makes a statement about our personal style. And these days, more than ever, our mobile phones reflect our taste for sleek, elegant and stylish. This mobile phone delivers all that plus performance. More than a valuable communication tool, the handsome Philips Xenium 9@9d is presented in two colour tones - Dazzling Silver and Luminous Black with a glossy finish, and features a 65K colour OLED display.

Make room for your life with the beautifully compact Philips 588 mobile phone

Turn on the chic factor with the new Philips 588 mobile phone. With its surprisingly diminutive form factor, funky design accents and fabulously fun applications, the folks at Philips have lovingly code-named it the ‘Beetle mobile’, in reference to the classic Volkswagon Beetle automobile. Take care or it’ll steal your heart before you know it!

Whimsically You

OK, you want a phone that shouts ‘you’! Now how about a phone that tells you all the intimate details about yourself? Find out if you’ve attained your perfect Body Mass Index at the touch of a few buttons. Or check out your daily calorie intake to make sure that you’re eating right for your meals. And if you’re a woman, there’s even an application that helps you keep track of your pink schedule!

For shopaholics, there’s an application to make out your shopping list and a price comparison program that helps you compare prices between shops so you can always get the best bargains. There’s even an application that organizes your credit card details so you always have it at your fingertips whenever the shopping bug hits.

And the other stuff…

The Philips 588 contains a 1.3 megapixel camera with 4 x digital zoom and MPEG4/3GP video capture and playback to let you capture wonderful times with your friends. It also has MP3 capabilities, with the controls placed at the front panel for easy access. Stereo headphones come as standard accessory to turn up the sound factor on your MP3 music.

Open the flip and you’ll find a 65K color screen and easy to use navigation keypad. With built-in storage space of 128MB, you can store more than 5 hours of music playback time, while data transferring and is a breeze with infrared and mini USB capabilities. The 64 polyphonic ringtones make sure that the Philips 588 has ‘voice’ to match its fun design. Other useful functions include hands-free capability and ‘firewall’ screening for calls.

With a choice of 3 outstanding finishes - Elegant Purple, Reflective White, Mysterious Black– all are sure to fit your style, no matter how eclectic, no matter how unique!

Make Your Journeys Musical with the new Philips S800 – the Phone that Keep on Rockin’, and Keeps You Talkin’

Sexy, funky and groovy - the new Philips S800 is a sizzlin’ little phone with rockin’ fun features that keep you tuned in to your favourite songs!

Play that funky music on your mobile

Like your music on the go? Want something fun that suits your lifestyle and boosts your image? Then here’s a phone that will hit the right note! Philips new S800 is a compact, hot lookin’ clamshell phone with a rockin’ MP3 player with 128MB of storage space to keep dozens of your favorite tracks spinnin’ to your heart’s content. So there’s never a dull moment with your Philips S800 mobile phone! And transferring music files from your PC to your S800 is as easy as attaching the accompanying USB cable, and dragging and clicking on the songs you want.

Lights, Camera, Action!

You guessed it, the S800 also boasts a built-in VGA camera with video recording capabilities to help ensure you capture all those cherished memories - how you want, when you want, all at the snap of your fingers!

And it’s got just the right balance of features to make your life as fun and hassle-free as you want to make it. These include pre-loaded games to keep you entertained, multi alarm clocks so you don’t oversleep, a cool solar / lunar calendar and a simple and easy-to-use ‘To-Do’ list to help you keep track of your social and work appointments are but a few of the smart features you’ll appreciate and actually use on the new S800 by Philips. A few other nice features include the 64-tone polyphonic ringtone and eight different screen savers.

Hey Good Looking

With its diminutive and sassy style, the S800 doubles up as a serious fashion accessory that will definitely spend more time in the palm of your hand than in the bottom of your bag. And it comes in three thrilling colors to match your most fun-lovin’ mood – Red Rhythm, Black Beat and Silver Soul!

Simple Design, Great to Use, and Great Value with the New Philips S200 Mobile Phone

The new S200 mobile phone is Philips’ answer to consumers who want the simpler things in life for their mobile communications – great value, packed in a simple and elegant design that works intuitively!

As easy to use as the box it comes in

The S200 has an intuitive, icon-based user interface that’s so easy to use that you can jump right into it without needing to read the user manual. And with a two-way navigation keypad and predictive text input, sending SMSes is as easy as one, two, three!

Lightweight on size, Heavy on features

Weighing in at just 85 grams, the diminutive S200 bar phone fits snugly in the palm your hand. And the soft-press keypad adds to the tactile ‘feel-good’ feeling as you navigate through the phone’s menu system. The phone comes with a bright backlit display for ‘stand-out’ clarity on the phone screen.

A vibration alert means that you will never miss that all important message, but you will stand out from the crowd with16 polyphonic ring tones to choose from. Other smart and handy applications include games, a calculator and alarm clock.

Outstanding Value

Simple, stylish and great to use, the S200 will be available in a black tone finish.